This initiative is intended to provide support to new and expectant mothers, guiding them through the pregnancy period to post-delivery. The project component includes:

  • Obstetric Protocol-This program assesses and identifies high-risk pregnancies and referral to appropriate facility for management
  • First Baby of the year Program- Every year, we recognize and celebrate the first babies born on our scheme.
  • Mobile Education- This is a stage based SMS education platform for our pregnant women and nursing mothers.
  • First Mum Program-This program recognises and supports women with first pregnancies throughout the period of pregnancy.